Don’t forget to put on the pressure either!
Without overdoing it, of course. Remind your social media followers about your Mother’s Day promotions a week leading up to Mother’s Day, and then once again 2-3 days before Mother’s Day as a ‘last minute’ grab for securing that perfect gift:
“Uh oh. Mother’s Day is just a few days away and you’re stuck without the perfect gift! Luckily we have a range of pamper packages and facial specials to ensure your mum knows she’s #1. Buy a package or gift card now and we’ll treat you too, with $20 off your next facial!”