Getting started with Before & After photos
Getting started with Before & After photos Why You Need to be Taking Before & After Photos Before & After photos build better business It is one thing to have a beautifully crafted spiel regarding each of your treatments, but often — especially in the very visually based world of beauty and aesthetics — a […]
Have you pressed play on our latest podcast series with Beaute Industrie?
Have you pressed play on our latest podcast series with Beaute Industrie? Packed with industry-leading knowledge, this 7-episode podcast series ensures you are maximising every step of your client’s journey within your business. We sit down with Beaute Industrie Founder Tamara Reid to talk all things podcasting, growing your business and what’s next for Beaute […]
How to bring in the bookings this Mother’s Day!
How to bring in the bookings this Mother’s Day! Discover our top tips and ideas for marketing your Mother’s Day promotions. How to bring in the bookings this Mother’s Day! Sunday May 14 is Mother’s Day, so if you haven’t yet put together your marketing action plan, we’re here with some last minute promotional ideas […]
How to create beautiful marketing materials on a budget
How to create beautiful marketing materials on a budget Have you ever scrolled through the Facebook, Instagram and website pages of a fellow beauty business and wondered how on earth they could manage creating such a beautiful business aesthetic without spending an arm and a leg? If they are a small or boutique business, chances […]
How to win more male clients
How to win more male clients Is your salon, spa or clinic inclusive of the male client? Ensuring it is will not only widen your customer demographic, it will expand your profit potential and help raise your business to a new level of growth and success. Here are 4 ways to get more males walking […]
Increasing your online engagement with Instagram Stories
Increasing your online engagement with Instagram Stories Is your Instagram feed getting all of your attention while your Stories feature is sitting there like a ghost town?Here are 4 reasons why it is time to liven up your Instagram activity with a weekly story, or two! 1. Your followers want stories The Stories feature was […]
Infrared Light Therapy: What is it? And what are the benefits?
Infrared Light Therapy: What is it? And what are the benefits? You may be familiar with Blue, Red, Yellow and Green LED light therapy, but have you heard about Near-Infrared technology? It’s a powerful feature on our new MediLUX LED workstation, and it’s the one skin rejuvenation and anti-ageing treatment of 2019 that you need […]
It’s official! We are the ABIA National Wholesaler of the Year
It’s official! We are the ABIA National Wholesaler of the Year We are thrilled to announce The Global Beauty Group has been named National Wholesaler of the Year at the 2018 Australian Beauty Industry Awards! Thank you for your support! From all the team at The Global Beauty Group, we wish to extend a big […]
It’s true! Summer Bodies are Made in Winter
It’s true! Summer Bodies are Made in Winter Now is the time to bundle together enticing “Beach-ready” package deals Getting your clients in shape for summer starts now! When it comes to your winter marketing campaigns, one important thing to be pointing out to customers is that now is the best time to be starting […]
Keep accountable to your marketing plan
Keep accountable to your marketing plan How are your business’s new year’s resolutions going? If your goal in 2020 is to give your marketing a bit more love, then this one’s for you. Do you have a strategy in place? Have you developed a strategy for what you’d like to get out of your marketing […]