It’s official! We are the ABIA National Wholesaler of the Year
It’s official! We are the ABIA National Wholesaler of the Year We are thrilled to announce The Global Beauty Group has been named National Wholesaler of the Year at the 2018 Australian Beauty Industry Awards! Thank you for your support! From all the team at The Global Beauty Group, we wish to extend a big […]
It’s true! Summer Bodies are Made in Winter
It’s true! Summer Bodies are Made in Winter Now is the time to bundle together enticing “Beach-ready” package deals Getting your clients in shape for summer starts now! When it comes to your winter marketing campaigns, one important thing to be pointing out to customers is that now is the best time to be starting […]
Keep accountable to your marketing plan
Keep accountable to your marketing plan How are your business’s new year’s resolutions going? If your goal in 2020 is to give your marketing a bit more love, then this one’s for you. Do you have a strategy in place? Have you developed a strategy for what you’d like to get out of your marketing […]
Last Minute Christmas Marketing Tips
Last Minute Christmas Marketing Tips There’s always someone that has left their Christmas shopping to the last minute. In fact, a study by Google indicated that 70% of shoppers confessed to leaving their shopping to the week before the big day! Let’s explore 4 ways your salon can be at the forefront of last-minute buyers. […]
Layering Skin Services With LED
Layering Skin Services With LED A quality LED Light Therapy Machine is one of the smartest investments you can make for your business thanks to its easy integration into a clinic’s treatment menu. Having LED services available at your clinic ensures you can provide professional grade skin-corrective services to even the most sensitive of skin […]
LUX Series IPL and Laser Hair Removal Technology
LUX Series IPL and Laser Hair Removal Technology Advanced hair removal, Australian designed features and multi-functional devices with up to 13 in demand treatments. PowerLUX The PowerLUX IPL is the latest development in efficacious aesthetic technology specially designed to drive home high caliber clinical results for up and coming salons, spas and clinics while maintaining […]
Makover Mum with these 4 Mother’s Day Marketing Strategies
Makover Mum with these 4 Mother’s Day Marketing Strategies Australians spend into the billions when it comes to showing how much we love mum on Mother’s Day, making it one of the biggest spending days of the year. Don’t leave your Mother’s Day marketing plan to the last minute — start planning now to reap […]
MARKETING MANAGEMENT: 5 strategies for Increasing Client Referrals
MARKETING MANAGEMENT: 5 strategies for Increasing Client Referrals Alongside social media and enticing promotions, your customers are one of the most results-driven ways to market your business and raise brand awareness. By creating a customer referral program, satisfied customers can help build your business by spreading the word for you. Here’s five referral strategies to […]
MARKETING MASTERCLASS: 4 reasons to start using Instagram Stories
MARKETING MASTERCLASS: 4 reasons to start using Instagram Stories Are you using Instagram Stories? Connecting with your target market through Instagram Stories It goes without saying that Instagram is one of the most powerful social media marketing tools for beauty businesses alongside Facebook. But there’s one particular feature that deserves special attention when it comes […]
Maximise Opportunities With Before & After Pictures
Maximise Opportunities With Before & After Pictures Achieving incredible results? Time for before and after pictures to play an integral role in your marketing! Cater to a visual-based society In the very visually based world of beauty and aesthetics, a picture truly speaks louder than words. When considering a new treatment or procedure, clients want […]