What's New - The Global Beauty Group

Your Top Marketing Questions Answered

If you’re running a busy beauty business, how do you stand out from the crowd and welcome new customers? We’ve chosen some of your most frequently asked marketing and promotional questions and asked our marketing experts to share their insights below! When is the best time to ...

Crafting a memorable Signature Facial

Do you currently offer a signature facial? It's time to craft a memorable signature facial experience A signature facial gives you a competitive edge and offers a memorable experience that your competition can't compete with. We're here to help craft your perfect signature facial by sharing our ...

Maximise Opportunities With Before & After Pictures

Achieving incredible results? Time for before and after pictures to play an integral role in your marketing! Cater to a visual-based society In the very visually based world of beauty and aesthetics, a picture truly speaks louder than words. When considering a new treatment or procedure, clients ...

Introducing Bio-Penta

Once again Bio-Therapeutic is showcasing why they are world leaders in cutting-edge aesthetic technology with the launch of the ground-breaking Bio-Penta 5-in-1 facial station. The future of high-tech facial systems is here - introducing Bio-Penta By streamlining 5 top treatment technologies into one tabletop system, they ...

5 Time Saving Social Media Tips

Social media is one of the most popular and effective ways to market your clinic, but it can also be one of the most time-consuming! Our Digital Marketing Specialist Rachel Medlock shares her 5-time saving hacks that gifts you some free time to focus on ...

Treatment Menu Revamped: Layered Treatments

Ready to push your treatment outcomes to greater heights? Incorporating advanced layered treatments into your service range provides an ultra-professional approach to skin rejuvenation and easily crafts a series of signature experiences. What is Layering? Layering is the aesthetic technique of combining 2 or more treatment technologies ...

Mother’s Day Marketing Tips

Mother’s Day is fast approaching! If you haven’t yet put together your marketing action plan, we’re here with some last-minute promotional ideas to help you make mum’s everywhere feel wonderful, while ensuring your appointment book is overflowing with business-boosting opportunities! 1. Let’s Hear It For The ...

Layering Skin Services With LED

A quality LED Light Therapy Machine is one of the smartest investments you can make for your business thanks to its easy integration into a clinic’s treatment menu. Having LED services available at your clinic ensures you can provide professional grade skin-corrective services to even the ...

How-to: Lip plumping WITHOUT needles

Your questions answered: Can you plump lips without injections? Is non-surgical lip plumping possible? Q: I’d like to set my beauty business apart from others by offering a lip plumping service without the need for injections. I feel this would cater well to my clients seeking a ...

Skin Rejuvenation Series: Tackling Facial Redness

In this Skin Rejuvenation Series, we’re enlisting the expertise of our Training and Clinical Manager Lashana Shepherd to deliver her top tips and insights on skin rejuvenation. Today’s topic? Facial redness. Facial Redness Explained + The Top 4 Ways To Treat It Whether it be rosacea, patchiness, ...

Meet SuperLUX PRO

SuperLUX PRO is a leading aesthetics workstation with 9+ skin and hair treatments including painless SHR hair removal, photo rejuvenation, tattoo removal, carbon facials and more. Find out more now! SHR hair removal, tattoo removal, photo rejuvenation and more! We’ve upped the ante on our best-selling SuperLUX ...

Infrared Light Therapy: What is it? And what are the benefits?

You may be familiar with Blue, Red, Yellow and Green LED light therapy, but have you heard about Near-Infrared technology? It’s a powerful feature on our new MediLUX LED workstation, and it’s the one skin rejuvenation and anti-ageing treatment of 2019 that you need to ...

Top 4 Valentine’s Day marketing tips for salons, spas and clinics

Valentine’s Day is just a fortnight away, so if you’re in need of some last minute marketing ideas, these 4 strategies will help to spike your sales results during this seasonal celebration of love. 1. Target the blokes Men who have no idea what to buy their ...

Dynamic Muscle Activation: Muscle toning for a lifted, more youthful appearance

We feel this cutting-edge treatment is so unique that it is worthy of its own spotlight! Read on to find more about DMA, and why it’s the must-have technology for leading anti-ageing and skin rejuvenation specialists. What exactly is DMA? Dynamic Muscle Activation (DMA) is a breakthrough ...

6 marketing boosters that take 30 minutes or less

Strapped for time and feel your marketing is suffering as a result? These 6 marketing boosters take no more than 30 minutes, so there’s no excuse not to work on enhancing your marketing results. Just a little bit of time each day can make all ...

5 tips for performing the perfect skin consult

We asked our Training and Clinical Manager, Lashana Shepherd to share her expertise on cultivating an A+ skin analysis experience that enhances your reputation as a skin specialist, and keeps customers coming back for more. Charge people for the privilege If you are looking to perform a ...

Meet MediLUX: The must-have LED machine for 2019

MediLUX 5-in-1 LED workstation 5 treatment wavelengths for outstanding clinical results LED is arguably the most versatile aesthetic technology available on the market, valued for its ability to gently and effectively treat all skin types and expedite clinical results when combined with other facial treatments and services. We ...

It’s official! We are the ABIA National Wholesaler of the Year

We are thrilled to announce The Global Beauty Group has been named National Wholesaler of the Year at the 2018 Australian Beauty Industry Awards! Thank you for your support! From all the team at The Global Beauty Group, we wish to extend a big thank you to ...

Bio-Therapeutic welcomes Annet King!

Bio-Therapeutic welcomes Annet King to the team as their new VP of Business Development. Welcoming Annet King For many of you, Ms. King needs no introduction. As Senior Director of Global Education of Dermalogica for over 19 years, she led the development of global IDI and ...

Freshen up your marketing strategies for the year ahead

For beauty businesses, January is all about catering to the countless ‘New Year’s Resolution’ clients wanting to look good, feel good and improve their image and self-confidence. But this should apply to your business too. If you are pushing the same old promotions, then you ...

4 expert tips for treating acne

The next topic in our Skin Rejuvenation Series is acne (if you missed our Pigmentation article, click here). Acne remains one of the major drivers of foot traffic into salons, spas and clinics the world over. These 4 acne management treatments will put your clients on ...

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