What's New - The Global Beauty Group

4 expert tips for treating acne

The next topic in our Skin Rejuvenation Series is acne (if you missed our Pigmentation article, click here). Acne remains one of the major drivers of foot traffic into salons, spas and clinics the world over. These 4 acne management treatments will put your clients on ...

4 Tips for a Festive Salon Christmas

With Christmas just around the corner, now is the time to mix a bit of business with pleasure and look at ways you can spread holiday cheer in (and out) of your salon, spa or clinic while setting your business up for a successful post-holiday ...

3 Reasons You Need A Referrals Strategy

Marketing Masterclass - 3 reasons you need a referrals strategy (plus 5 ways to increase your referrals) Why referrals form an important part of business growth Think a referrals program is not worth the time and effort? You might reconsider after reading this. Here we highlight just 3 reasons ...

Unpacking Microcurrent Therapy with Bio-Ultimate Platinum™

Here we look at 4 other ways Bio-Ultimate Platinum™ goes above and beyond standard microcurrent treatments to deliver comprehensive age management solutions for every client. Bio-Gloves™ The Bio-Gloves™ accessory included with the Bio-Ultimate Platinum™ system is an innovative treatment tool that allows clinicians to manually apply microcurrent ...

MARKETING MASTERCLASS: 5 tips for Christmas sales success

If you think it is too soon to be talking about things like Christmas marketing strategies, think again! The sooner you plan, prepare and perfect your holiday season promotions, the greater success you will see when it comes time to roll them out. Leaving it ...

Divine PRO: The #1 Platform for Skin Rejuvenation

Every so often a treatment innovation comes along that completely changes the beauty game, propelling the industry into the next stage of its technological evolution. One such innovation is undoubtedly Divine PRO. With 3 clinically proven aesthetic technologies for activating natural skin rejuvenation from within, Divine ...

INDUSTRY EVENTS: Beauty Expo Australia 2018 live treatment demos

Catch Dermal Educator Lashana Shepherd live on the Anti-ageing stage over the expo weekend in Sydney Join us for two must-see educational treatment and skin analysis demos happening across both days at Beauty Expo Australia 2018 — the industry’s biggest trade-only event for all things beauty ...

Put pigmentation in the past with these 4 expert-approved treatments

Thanks to advancements in technology, both epidermal and dermal pigmentation can now be effectively addressed in a variety of ways both in and out of the treatment room. Our Dermal Educators share their top 4 methods for removing pigmentation and discolourations with success every time. 1. Technology ...

5 Tips for Maximising Customer Retention

80% of your salon, spa or clinic’s future revenue will come from just 20% of your existing customer base. That makes your loyal customers pretty special individuals! Here we share 5 tips for maximising your revenue through customer growth and retention. 1. Get Personal For maximising customer ...

INDUSTRY INSIGHT: Get the Facts on Cryolipolysis Fat Reduction

Does cryolipolysis fat reduction really work? Get the facts now! How does it work? Cryoplioreduction involves applying controlled cold temperatures to fatty tissue for a specified time. Clinical studies have shown that subjecting unwanted fat to intense cold produces inflammation of the subcutaneous fatty tissue and increases the ...

TECH NEWS: OBSERV 2.0 making skin consults better than ever

For clinicians serious about delivering industry-leading skin consultations and treatment progress tracking, the new updates to the OBSERV 520 skin observation platform will yet again place you at the top of the game. New tools and features The OBSERV iPad app now features Advanced Imaging System ...

4 tips for successful Father’s Day promotions

With more males than ever entering salons, spas and clinics for skin and hair services, annual Father’s Day promotions are a must for your marketing calendar. Here are 4 factors to keep in mind when planning for a successful Father’s Day promotional period. Talk to the ...

Grow your tech-based services with this super package deal

Order the breakthrough SuperLUX SHR IPL machine by August 31 and we’ll include a multi-award winning bt-accent LED machine absolutely free! 2-for-1 tech: Free bt-accent™ LED with SuperLUX SHR IPL orders This August, we are bundling two dynamic machines, the SuperLUX SHR IPL and bt-accent™ LED, ...

3 Ways to Promote Your Super Facials

Here we look at 3 ways you can promote the Super Facial to your client base and spread the word about the tried-and-true “geneO+ glow”. 1. The Lunch Break Facial The geneO+™ Super Facial is perfect marketed as a “Lunch Break Anti-ageing Facial” for your Express treatment ...

The Top 4 Technologies for Smooth Summer Skin

These 4 services cover all bases for a flawless summer look when it comes to smoothing bumps and lumps, banishing blemishes, refining dry, thickened skin, removing pigmentation and tightening areas of laxity. We have your summer service menu sorted! 1. Body Contouring Non-surgical body contouring is hugely ...

4 reasons to love UltraLASE

Receive a free bt-Accent LED machine when you order the UltraLASE tattoo removal laser for your salon, spa, skin clinic or tattoo studio. Hurry, offer strictly ends July 31! 4 reasons to love UltraLASE (plus receive a bonus bt-Accent LED) With more Australians sporting tattoos than ever, ...

My Favourite Treatment with Daniela Boerma

We asked two-time ABIA Therapist of the Year, Daniela Boerma of Bliss Day Spa why Divine PRO is her #1 treatment for facial rejuvenation. How does Divine PRO compare to other skin rejuvenation or skin tightening technologies you have used in the past? Divine PRO delivers a ...

How to win more male clients

Is your salon, spa or clinic inclusive of the male client? Ensuring it is will not only widen your customer demographic, it will expand your profit potential and help raise your business to a new level of growth and success. Here are 4 ways to ...

Increasing your online engagement with Instagram Stories

Is your Instagram feed getting all of your attention while your Stories feature is sitting there like a ghost town? Here are 4 reasons why it is time to liven up your Instagram activity with a weekly story, or two! 1. Your followers want stories The Stories feature ...

Your Divine PRO Questions Answered

With nonsurgical aesthetic technologies raising the bar on what is possible in the treatment chair, clients have more flexibility than ever when it comes to designing their own service experience. Divine PRO is one such technology that is offering clients an easier, more approachable solution ...

Set yourself up for success this new financial year

Your action plan of positive changes for FY 2019/2020 1. Take advantage of the $30,000 small business tax deduction The new financial year is the perfect time to take stock of your business and plan for the future. Have you noticed a growing number of mature aged clients ...

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